The Guy With A Book.

A small story from my last flight.
The plane had just landed.
The guy two rows ahead of me shut his book.
Slipped it into his bag.
I only caught a one-second glimpse.
Yellowish-orange cover.
Bold black letters in ALL CAPS.
Two rows. Short words.
Something like: DO / DON’T / …something.
My brain refused to let it go - I had to know the title.
So I asked every AI I had.
ChatGPT: Do Epic Shit.
Gemini: Do Over.
DeepSeek: Do No Harm.
None felt right.
So I turned to Google.
Image mode.
Scrolled through hundreds of covers.
One search - “productivity books with yellow cover” - got me close.
Two options stood out:
Do More Better
Do It Today
But I wasn’t sure.
When the airport bus stopped, I walked up to him.
“Hey, sorry… could you please tell me the name of that book you were reading?”
He didn’t say a word.
He reached into his bag.
Pulled it out.
Smiled.
Handed it to me.
The book was: Do It Today.
I was so close.
I clicked a picture.
And here’s what I learned:
• Curiosity is worth following.
• Nice people are still out there. Be kind, even when the world screams not to.
• You don’t need to read all the productivity books. Because if you search any word - you’ll find a title out of it.
And the title itself is the biggest advice.
Do It Today.
So, read less.
Do more.
Originally shared on LinkedIn